Selling your property can seem daunting, whether you're on a tight deadline, need to make some repairs, or simply want to get the best price. To help make the process smoother and more successful, here are our top ten tips.
1. Price your property realistically
While it’s natural to aim for the best possible price, setting a realistic one is essential to attracting buyers. Avoid basing your price solely on what you paid for the property, as market conditions can shift over time. Pricing strategically will generate more interest and reduce time on the market.
2. Get a professional valuation
If you’re unsure about your property’s current value, a professional valuation can give you an accurate understanding. This will help you set a fair and competitive asking price.
3. Choose the right marketing approach
Selecting the right estate agent is crucial, as they will manage everything from pricing to viewings. A good estate agent will also have a list of potential buyers and understand how to effectively market your property to them. When selecting an estate agent, be sure to ask them their methods of marketing properties.
4. Highlight key selling points
Emphasise your home’s standout features, such as a large garden, recent renovations, or energy-saving improvements. These highlights can set your property apart from others. If your home is near sought-after amenities like schools, parks, or transport links, make sure to promote these in listings and viewings.
5. Enhance your kerb appeal
First impressions are important. The exterior of your property can make or break a buyer’s decision within minutes. Simple improvements, like tidying the garden, repainting the front door, or repairing fences, can greatly enhance your home's kerb appeal. A YouGov survey found that more than two thirds of buyers (68%) see kerb appeal as an important factor in their choice of home. Key features that buyers look out for include well-maintained windows, roofs, and front gardens.
6. Prepare your home for property viewings
Presenting your home in its best light is essential. Declutter to create a spacious, inviting atmosphere, and consider asking a friend to help identify any minor repairs you've overlooked, such as peeling paint or loose hinges. Small DIY tasks, like a fresh coat of paint, can make a big impact. Staging your home can also help potential buyers visualise themselves living there, which can significantly increase interest.
7. Find a good conveyancing solicitor
A reliable solicitor can make the legal side of selling much smoother and less stressful. Take the time to research and gather recommendations before making your choice. A great conveyancer will ensure your sale progresses efficiently, allowing you to focus on other aspects of the process. For more details, check out our guide on selecting a conveyancer. For more information, see our blog on the process of choosing a conveyancer.
8. Communicate clearly with your estate agent
Regular communication with your estate agent is key. They can provide you with valuable feedback from viewings and keep you updated on how your property compares to others. Be transparent about your financial goals, especially if you’re planning to buy another property.
9. Be open to negotiation
Negotiation is a natural part of selling a home. While offers may come in lower than expected, this could reflect market conditions or buyer perceptions. Know your bottom line, but remain flexible, especially if you’re keen to sell quickly. A good estate agent will guide you through this process, using their knowledge of the local market and buyer preferences to help you make informed decisions. Remember, buyers are simply looking for the best deal—it’s not personal.
10. Be flexible with viewings
Maximising the availability of your property for viewings can significantly increase your chances of a sale. The more accessible your property is, the more likely it is to attract interest. Try to accommodate potential buyers’ schedules, even if it means offering evening or weekend viewings. You may even consider hosting open-house events to bring in multiple buyers at once.
Final thoughts
Selling your property doesn’t have to be stressful or overwhelming. By following these ten tips — pricing your home realistically, preparing it for viewings, and working with the right professionals, you can maximise your chances of a successful sale. Flexibility, communication, and attention to detail can make all the difference in attracting serious buyers and getting the best price for your home.
